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The Department of Communications Information Technology and The Arts (DCITA) and RFIDAA hosted an Executive Breakfast at the Sydney Hilton on December 8th 2006.
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DCITA officially launched the RFID guide for businesses; Getting the Most Out of RFID. It is another step together with the National Demonstrator Project, that the Department has supported to foster the development of innovative new technologies.
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RFIDAA, in its mission to facilitate RFID adoption in the country, asked its Foundation Sponsors to discuss the true potential of this innovative technology. The global trends in RFID were reviewed along with what the business case for RFID is. Finally the requirements for leadership in Australia wasdeveloped.
Numerous RFIDAA members, along with leading industry and end user representatives came to this event which announced the beginning of a series of Executive Briefing sessions through 2007.
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